Best bookmakers for football fans in the UK

Betting in UK – information and best bookmakers

With a plethora of licensed UK bookmakers online, finding the best bookmakers can be a tedious assignment. To save you the stress of doing the research on your own, we’ve done the hard work and provided you with a list of best bookmakers in the UK. If you are in a hurry to get into the game with the best bookmakers, check the best bet offers in UK and take advantage of the options you have.

Before going ahead, it is important to highlight the criteria used in identifying these bookmakers to enable you to understand what to look out for when choosing a platform to bet on.

Guide to Choosing Best Bookmakers in UK

There are specific features and parameters to look out for when choosing the best UK bookmakers. In this section, we’ll highlight a few of them.

- Good odds: Betting with bookmakers with high odds means you’ll have high potentials for more wins, which makes long term earnings feasible.

- Excellent Offers & Bonuses: Great bonuses and offers significantly impact on your initial bankroll, which enables you to be more flexible with your betting.

- Easy-to-use App or Site: The bookmaker’s app or site should be easy to navigate to your best markets.

- Exceptional live streaming: Really, without great live streaming, live betting has no fun in it.

- Size of Events and Markets: The higher the number of events and market, the bigger the potentials, fun, and wins.

- Excellent Customer Service: A bookmaker of choice should be able to resolve its customers’ enquiries, issues, or complaints within a short period of time, if not immediately.

- UKGC License: You can’t ignore this as it can make or mar your betting experience at a bookmaker’s platform. It’s easy to know a site that is licensed. Look out for the logo of the Commission at the lower part of the bookmaker’s page.

- Payment Localization: Apart from the popular payment options like Skrill, MasterCard, and Visa Card, a good UK British bookmaker should also accept other British payment methods, such as Stripe and Ukash.

Best Football Bookmakers in UK

It’s very important to mention that each UK bookmaker is different from the other. Each has its own betting margins, with some having a competitive advantage in specific areas than the others.

The list of best UK football bookmakers we have provided below is based on some identifiable features, such as market odds, live in-play coverage, and range of betting markets for football, in addition to the criteria mentioned above. Below is a list of the top ten best football bookmakers in the United Kingdom:

Bet365, William Hill, Guts, Sportingbet, Unibet, Betvictor, Paddy Power, Betway, 22Bet and Ladbrokes


In addition to the parameters highlighted above, there are some other factors that you need to consider. You have to consider the additional features that make using the site a seamless process. For instance, a bookmaker with mobile betting apps will have an edge anytime as far as football betting is concerned.

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